Our contribution to shaping the future

Sustainability at Inxmail

Nachhaltigkeit Landschaft mit Windraedern

We in the Black Forest know that we can only shape a sustainable future together. For us, this means setting an example and taking responsibility. Find out how we promote the responsible use of resources in email marketing – both in the social and corporate environment.

Our plan

It is important to us to make an effective contribution to climate and environmental protection. For us, this goes hand in hand with the economical use of resources and responsibility for our employees. We promote sustainable thinking and action within the company and at the product level.

“We are committed to permission-based email marketing and distance ourselves from sending spam – i.e. unsolicited emails to recipients. Because every email produces CO₂, we take special care to ensure that our customers only send emails that are expected by the recipients.”  
Peter Ziras
Peter Ziras
CEO, Inxmail

Our carbon footprint

Together with ClimatePartner, we have calculated our corporate carbon footprint (CCF). This includes direct emissions generated within the company (power and heat generation, vehicle fleet, volatile gases) and indirect emissions from purchased energy, business travel and employee commuting. This has given us a comprehensive picture of where emissions are produced and what measures we need to take to reduce CO₂.

How are our emissions distributed?

Our emissions correspond to the CO₂ footprint of around 17 Europeans (by way of comparison, a person in Europe causes an average of 8.7 tons of CO₂ per year). Only one percent of the emissions are caused by Inxmail's activities (Scope 1 emissions). The remaining 99 percent (Scope 3 emissions) are caused by activities outside of Inxmail – for example, employees' commutes, home offices, electronic devices, heat or operational waste.

Breakdown of CO₂ emissions

Infografik Scopes

The largest sources of CO₂ emissions

Infografik CO2 Emissionen

Offsetting with our climate protection project

Inxmail Klimaschutzprojekt

We offset the emissions that we cannot avoid by supporting a climate protection project from the ClimatePartner portfolio. Our project protects the oceans by preventing plastic waste from entering them. This also allows us to work towards improving the living conditions of the communities that collect the plastic. In doing so, we are also helping to achieve the global Sustainable Development Goals, such as combating poverty and improving living conditions in emerging and developing countries.

About the project

Our commitment

100 percent green electricity

We also want to make a decisive contribution for our customers: That is why we operate our data center, which is used to send our newsletters and mailings, with 100 percent green electricity. In addition, our office buildings are sustainably designed and our business premises are also supplied exclusively with green electricity.

“Email Expiration Date” initiative

We support the Email Expiration Date initiative. This project aims to reduce the carbon footprint of the email marketing industry. The core idea is to reduce the increase in the volume of messages stored uselessly. By giving emails an expiration date, we can prevent them from taking up space in data centers around the world and reduce the energy consumed to store the data.

“When it comes to sustainability, many people forget the emissions generated in the digital space, because processing and storing emails also consumes electricity. With targeted optimizations when creating and sending campaigns, marketing managers can actively reduce emissions. For example, highly personalized content can reduce the amount of emails sent, since an additional “one-size-fits-all newsletter” is no longer necessary - a win-win for everyone: companies, customers and the environment.”  
Felix Boehm
Felix Böhm
Head of MarTech & Climate Officer, Saphiron GmbH

Environmental protection

We are actively committed to environmental protection and ecological sustainability. We want to have a positive impact on the planet and therefore work sparingly with the resources available to us.

Icon Mobilitaet

Mobility

The JobRad company bike concept and the benefits of the Regio-Karte (public transport) encourage people to leave their cars at home.

Icon Wasser sparen

Saving water

In our offices, water-saving devices on the washbasins and sinks reduce water consumption.

Recycled paper

We use almost exclusively recycled paper and look for the Blue Angel label. We are also part of the “CEOs bekennen Farbe” (CEOs show their colors) campaign.

Icon Nachhaltige Finanzen

Sustainable finances

We finance ourselves from our own cash flow and build up reserves for economically difficult times. We are also a customer of GLS Bank, which offers its customers sustainable banking services.

Icon Nachfuellen Tauschen Wiederverwenden

Refill and exchange

We use refillable whiteboard markers, soaps and dishwasher detergent dispensers, and rechargeable batteries instead of disposable batteries. We also offer a marketplace on our intranet where Inxmailers can sell, exchange or give away things they no longer need

Icon Repair Cafe

Inxmail Repair Café

If something breaks that we can repair ourselves, we collect the items needed and organize a repair café. This is where dedicated Inxmailers come together to repair defective items.

Social responsibility

We also see social engagement as part of our corporate responsibility. With the help of our workforce, we therefore also support social projects.

Icon Geldspenden

Monetary donations

Every year, Inxmail calls on its workforce to take part in a joint fundraising campaign. And when quick help is needed, we collect donations, as we did for the war in Ukraine (2022) and the earthquakes in Turkey and Syria (2023).

Icon Kleiderspenden

Clothing donations

We collect clothing donations from our employees and make them available to the clothing store of the Vereinigung Freiburger Sozialarbeit e.V. (VFS). There, people in need can get clothing and everyday items for free.

Icon Hardware spenden

Hardware donations

We regularly support the 'Das macht Schule' association with hardware donations. About five to ten devices such as laptops or monitors go to schools that rely on the donations once a year.

Acting together

Inxmail Gemeinschaft

As an owner-managed company, we value healthy growth and the satisfaction of our employees. That is why we want to create an inclusive, safe and motivating work environment for them.

We offer our Inxmailers a combination of financial benefits, learning and development opportunities, and a unique corporate culture. In addition, our Inxmailers experience appreciation through numerous benefits that we are continuously expanding: we offer financial incentives, further training opportunities, health promotion and strengthen the community with several offers. In our careers section, we present the added values that distinguish Inxmail as an employer:

Find out more

Our team for sustainability

Team Gaia – our sustainability interest group – was formed in 2017 as part of an interdisciplinary project. This is where Inxmailers come together to promote sustainability in the company.

Team Gaia Logo

In line with the topic of

Company

Sustainability at Inxmail

Are software developers like me interested in sustainability? According to cliché, our species lives next to pizza boxes and plastic cups and programs in a dark room, isolated from the outside world.…

Do you have any questions? We'll be happy to advise you!

We would be happy to discuss your requirements with you in person and show you the possibilities offered by our email marketing solutions.

Request now